
Hi there!
I'm Pavithra, a UX Designer, UX Researcher, Product Designer and Software Engineer
I seamlessly bridge design and development to create intuitive and accessible user experiences that deeply resonate with the user.

About Me
Hi, I’m Pavithra Navamani Selvam—a UX designer who pairs an engineer’s logic with a storyteller’s empathy. My UX journey began when I experienced both Salesforce Classic and the Lightning platform, seeing how a thoughtful redesign transformed the same tool and reshaped my view of user experience, sparking a drive to understand the underlying design fundamentals. I’m now at my best untangling high-stakes processes: I listen closely, prototype rapidly in Figma, sanity-check feasibility in the repo, and iterate through continuous feedback loops. Colleagues know me for clear communication, calm multitasking, and a knack for turning research findings into intuitive, practical experiences. Outside work, you’ll find me photographing sunsets—a daily reminder that simplicity can still be breathtaking.
Design Philosophy
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I start with evidence—user research, data, and domain-expert insights to shape the solution
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I distill dense requirements into clear, humane paths that respect both business and user needs.
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I speak “designer” and “developer,” turning hand-offs into co-creation.
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I value accessibility and craft; small details build lasting trust.
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I believe great products emerge from open, cross-functional collaboration—not siloed work.
Design Thinking
User Research
Prototyping
Leadership
Problem-Solving
Visual Design
My Experiences
Johnson & Johnson | Mar 2024 - Present
Employed through Mitchell Martin Inc
Experience Designer
Collaborate closely with cross-functional teams using agile methodology to gain a deep understanding of product requirements and functionalities, ensuring that my designs align with technical feasibility and business objectives. Design and prototype responsive features using user-centered design principles, creating development-ready deliverables such as interaction flows, visual designs, and technical specifications.
Rutgers University, PSM Program | Jun 2023 - Dec 2023
UI/UX Designer
Fostered the launch and design of the Rutgers MBS Externship Exchange website using accessibility standards. Utilizing color theory and typography, I crafted visually appealing flyers to communicate program details to a broad student audience effectively.
RadicalX | Jun 2023 - Aug 2023
Product Design Intern
Conceptualized user interfaces for RadicalX, a gamified programming education SaaS platform. I conducted extensive research and collaborated with cross-functional teams to design responsive and engaging account creation features adhering to the brand's design system.
Iron Skillet Coffee | Sep 2022 - Dec 2022
(MBS Externship Exchange Program)
Product Designer and Team Lead
Led a cross-functional team in the early-stage discovery to design a complete product mockup for Iron Skillet Coffee, a company specializing in unique coffee blends. This involved strategizing, conducting road mapping sessions, managing the team, and outlining project updates and milestones.
UppBio | Aug 2022 - Sep 2022
UX Design & Research Intern
Conducted comprehensive research for UppBio, a biomanufacturing SaaS platform. Utilizing an empathetic design process, I redesigned a user-centered product, aligning project plans with stakeholder needs and identifying market expansion potential through compelling storytelling to impact over 100k+ biomanufacturing engineers.