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Hi there!

I'm Pavithra, a UX Designer, UX Researcher,  Product Designer and Software Engineer

I seamlessly bridge design and development to create intuitive and accessible user experiences that deeply resonate with the user. 

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About Me

Hi, I’m Pavithra Navamani Selvam—a UX designer who pairs an engineer’s logic with a storyteller’s empathy. My UX journey began when I experienced both Salesforce Classic and the Lightning platform, seeing how a thoughtful redesign transformed the same tool and reshaped my view of user experience, sparking a drive to understand the underlying design fundamentals. I’m now at my best untangling high-stakes processes: I listen closely, prototype rapidly in Figma, sanity-check feasibility in the repo, and iterate through continuous feedback loops. Colleagues know me for clear communication, calm multitasking, and a knack for turning research findings into intuitive, practical experiences. Outside work, you’ll find me photographing sunsets—a daily reminder that simplicity can still be breathtaking.

Design Philosophy

  • I start with evidence—user research, data, and domain-expert insights to shape the solution

  • I distill dense requirements into clear, humane paths that respect both business and user needs.

  • I speak “designer” and “developer,” turning hand-offs into co-creation.

  • I value accessibility and craft; small details build lasting trust.

  • I believe great products emerge from open, cross-functional collaboration—not siloed work.

Design Thinking
User Research
Prototyping
Leadership
Problem-Solving
Visual Design

My Experiences

Johnson & Johnson | Mar 2024 - Present
Employed through Mitchell Martin Inc
Experience Designer

Collaborate closely with cross-functional teams using agile methodology to gain a deep understanding of product requirements and functionalities, ensuring that my designs align with technical feasibility and business objectives. Design and prototype responsive features using user-centered design principles, creating development-ready deliverables such as interaction flows, visual designs, and technical specifications. 

Rutgers University, PSM Program | Jun 2023 - Dec 2023
UI/UX Designer

Fostered the launch and design of the Rutgers MBS Externship Exchange website using accessibility standards. Utilizing color theory and typography, I crafted visually appealing flyers to communicate program details to a broad student audience effectively.

RadicalX | Jun 2023 - Aug 2023
Product Design Intern

Conceptualized user interfaces for RadicalX, a gamified programming education SaaS platform. I conducted extensive research and collaborated with cross-functional teams to design responsive and engaging account creation features adhering to the brand's design system.

Iron Skillet Coffee | Sep 2022 - Dec 2022
(MBS Externship Exchange Program) 
Product Designer and Team Lead

Led a cross-functional team in the early-stage discovery to design a complete product mockup for Iron Skillet Coffee, a company specializing in unique coffee blends. This involved strategizing, conducting road mapping sessions, managing the team, and outlining project updates and milestones. 

UppBio | Aug 2022 - Sep 2022
UX Design & Research Intern

Conducted comprehensive research for UppBio, a biomanufacturing SaaS platform. Utilizing an empathetic design process, I redesigned a user-centered product, aligning project plans with stakeholder needs and identifying market expansion potential through compelling storytelling to impact over 100k+ biomanufacturing engineers.

Let's work together to design experiences!

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Developed by Pavithra Navamani Selvam.© All Rights Reserved.
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