Design with intent, build with evidence.

Hi, I'm Pavi!

I believe great experiences begin with user empathy and clear intention. With cross-functional experience, I bring foundational knowledge in three disciplines.

Design

User empathy drives each decision, from information architecture to interaction detail.

Engineering

I understand technical constraints and can have honest conversations about what is feasible.

Business

I align with product goals and measurable outcomes in mind, not just user wishes or ideation.

HOW I WORK

I start with the pain points, what users actually struggle with and what the business already knows about the "why."

I distill dense requirements into clear paths that respect both business goals and user needs.

I shape solutions that respect the technical architecture and the mental models users already trust.

MY BACKGROUND

My journey into UX started from the other side of the screen. A thoughtful redesign of a tool I used every day changed how I understood design, and I wanted to learn how that happened.

That curiosity carried me through my master's at Rutgers, where I entered the CreateRU 2023 UX Design Hackathon to test whether I could actually do this under pressure. In one day, I designed a mental wellness app for students navigating finals. The tight deadline stripped away distractions: no feature creep, no perfectionism- just "what's the core problem, and what's the simplest path to solve it?" That focus on MVP thinking, clear flows, and user-first decisions won me first place. It validated what I was building toward and how I still approach design today.

Today, I bring a cross-disciplinary perspective to design by balancing user needs, technical feasibility, and business goals.

EXPERIENCE

Where I've worked

View full resume

Mar 2024 - Present

Experience Designer (Contract)

Johnson & Johnson

Leading end-to-end UX design for an AI-powered enterprise product, part of the 2026 CIO 100 Award-winning Q&C Strategy, translating complex business requirements into intuitive workflows, high-fidelity prototypes, and development-ready specifications.

Jun 2023 - Dec 2023

UI/UX Designer

Rutgers University | PSM Program

Led the launch and design of the Rutgers MBS Externship Exchange website, a platform where students and sponsors can review the program and sponsor projects for students in an Externship Exchange program.

Jun 2023 - Aug 2023

Product Design Intern

Radical AI Previously Known as RadicalX

Conceptualized user interfaces for RadicalX, a gamified programming education SaaS platform. I conducted extensive research and collaborated with cross-functional teams to design responsive and engaging account creation features adhering to the brand's design system.

Sep 2022 - Dec 2022

Product Designer and Team Lead

Iron Skillet Coffee | MBS Externship Exchange Program

Led a cross-functional team from early-stage discovery to design. A complete product mockup for Iron Skillet Coffee, a company specializing in unique coffee blends. This involved product strategy, roadmapping sessions, team management, and outlining project updates and milestones.